BusinessPhoto: HT WorldNetflix US Viewership Drops to 7.8% as YouTube Surpasses 14%
Netflix's share of US TV viewership fell to 7.8% in 2024 from 8.8% last year, while YouTube's share rose from 13.4% to over 14%, according to Nielsen data. Facing declining audience and stock prices, Netflix announced plans to cut about 6% of its workforce, around 1,000 jobs, mainly in product, HR, technology, and legal departments. This is its largest layoff since 2022.
HT World·



