HealthPhoto: HT HealthExpert Explains What Determines Perfume Longevity
Many believe expensive perfumes, especially traditional Indian attars, last longer and have stronger projection. Swapnil Pathak Sharma, founder of Zighrana, clarifies that longevity and projection differ and neither directly indicates quality. For example, rose attar, made from costly rose oil, is not very long-lasting due to the natural volatility of its aromatic compounds. The same applies to mitti attar.
HT Health·



