BusinessMcDonald's Faces US Lawsuit Over AI-Driven Price Fixing
McDonald's is facing a proposed nationwide class-action lawsuit in the US accusing it of using an AI-powered pricing system to fix menu prices across its franchise network. Filed in Chicago federal court, the suit alleges McDonald's conspired with franchisees using algorithms trained on nonpublic data, potentially affecting millions of customers. The AI analyzes transactions to set optimal prices based on local willingness to pay.
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