SportsPhoto: HT SportsMarathon Business Booms in India with Rising Participation
India's marathon scene is rapidly growing, with over 41,000 runners in the Vedanta Delhi Half Marathon and a record 69,100 entries in Mumbai's event. Ahmedabad's participation tripled from 8,000 in 2017 to over 24,000 in 2025. The challenging Ladakh marathon attracted 477 ultra runners this year. Marathons now generate an annual local business impact of INR 200–250 crore, with sponsorships estimated at INR 800 crore, reflecting the booming fitness culture and sports market in India.
HT Sports·




