BusinessPhoto: NDTVMall Developers Bet Big on Tier 2 Cities Ahead of Diwali
Retail developers in India are increasingly focusing on Tier 2 cities as rising spending power and changing consumer aspirations create new opportunities. During the festive season, malls in smaller urban markets combine shopping, dining, and entertainment under one roof, offering metro-style retail experiences. Experts highlight that Tier 2 cities contribute over 30% of India's retail growth through 2035, driven by rising incomes and demand for quality brands.
NDTV·


