Kannada Cinema Faces Issue of Paid Reviews Impacting Reputation
Kannada cinema is facing a new challenge with the rise of paid reviews on social media platforms like X (formerly Twitter) and Instagram. Film teams and PR groups coordinate paid promotions by influencers to post favorable comments, often using scripted phrases. This trend risks damaging artists' and filmmakers' reputations if the movies fail to meet audience expectations.
Hindu Entertainment··Bengaluru



