Instagram Launches 90-Minute Videos and Microdramas to Rival TikTok, YouTube
Meta's Instagram is expanding its video offerings with new features like 90-minute horizontal videos called Features and episodic short-form microdramas named Series. It is also revamping Instagram Live to increase visibility across the app, including for non-followers via the Reels tab. Instagram aims to become the top platform for social entertainment, focusing on video storytelling and TV-style streaming, as engagement hits record highs, said CEO Mark Zuckerberg.
HT Business·


