Indians Prefer Exchanging Old Gold Over Cutting Purchases This Festive Season
Rising gold prices have led Indians to exchange old jewellery for new designs instead of reducing their gold purchases during the festive season. In August, old-gold exchanges made up over 50% of transactions at Tanishq, more than 55% at Kalyan Jewellers, and 73% at Joyalukkas, reflecting a strong preference for upgrading jewellery amid soaring prices.
Economic Times·



