Fintechs Use AI to Boost Customer Acquisition and Retention
In their September-quarter earnings calls, fintech companies Paytm, Pine Labs, Groww, PB Fintech, Kissht, and Mobikwik revealed a shift in how AI is being integrated across payments, stockbroking, lending, and insurance. AI is evolving beyond chatbots and experiments to influence decisions that impact the cost of acquiring, serving, and retaining customers.
Economic Times·



