EMI Usage Surges for Smartphones During Festive Season
At Bengaluru-based Pai International Electronics, covering Karnataka, Andhra Pradesh, and Telangana, 70-80% of smartphone sales during the festive season were made through EMIs, up from 40-50% last year, said director Rahul Pai. Vijay Sales, with 181 stores nationwide, reported that 70-75% of its festive-season smartphone sales were also financed via EMIs.
Economic Times··Bengaluru


