Ecommerce Festive Sales Slow Due to Price Hikes on Electronics
Ecommerce executives reported a slowdown in festive sales caused by weak demand for premium electronics like smartphones, home appliances, and laptops. Prices of these products have increased by 30-40% in recent months. Smartphones and electronics, which make up over half of the gross merchandise value during festive sales on some platforms, have been significantly affected by these price rises.
Economic Times·


