Companies Reduce Quantity in Small Packs, Raise Prices on Large Packs Amid Inflation

Ahead of Dussehra and Diwali, rising costs of raw materials and production have led companies to alter packaging strategies. Instead of raising prices directly, many firms are reducing the quantity in small packs by 2-7%, while increasing prices of larger packs by 5-6%. This approach helps maintain sales volume by keeping small pack prices stable but with less product. Items affected include biscuits, snacks, noodles, hair oil, and soap.

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