BusinessPhoto: Business StandardBritannia to Monitor Reliance Consumer's Entry into Biscuit Market
Britannia Industries will closely watch Reliance Consumer Products Limited's entry into the biscuit market, launching in Tamil Nadu, said MD and CEO Rakshit Hargave during an earnings call. He noted the biscuit market mainly operates at ₹5 and ₹10 price points, making disruption harder than in the cola market. Reliance's Campa cola brand achieved over ₹5,250 crore sales in H1FY27.
Business Standard··Tamil Nadu




