AI Agents Disrupt Web Advertising Model, Say Lightspeed Partners
Lightspeed India partners Harsha Kumar and Hemanth Mohapatra discuss how AI agents that shop, book, and make decisions for users could transform the internet economy. They explore the impact on the attention economy as fewer people scroll or click ads, who will bear the cost of convenience, and how businesses must adapt to changing consumer behavior and advertising models.
ET Tech·




