PoliticsPhoto: MintAndré Janones Boosted Lula’s Reelection with WhatsApp Campaign
Brazilian President Luiz Inácio Lula da Silva won reelection after finishing second in the first round. Analysts credit lawmaker André Janones for a digital campaign that used WhatsApp, viral videos, hashtags, and livestreams to significantly increase Lula’s online presence and support during the election.
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